So, when I was contacted by Vanity Fair to support their #LiftTour I was all in. It’s all a part of Vanity Fair’s new initiative “Women Who Do”. For the campaign, Vanity Fair has partnered with Dress for Success to donate bras to women who are starting over. Dress for Success and I have a long history from my days at the Style Network. We did lots of work with them over the years. For that reason, this campaign was really close to my heart because I’ve see first hand how Dress for Success helps women succeed. They donate clothes to women and offer them training to help them brush up on things like their interview skills. It’s a whole mindset of you may be down but you can get back up! I love that kind of support!
So, I loaded up the kids and headed out to the tour bus! It was a really great experience.
While they played, I was fitted for a bra. You know, most of us are wearing the wrong size. After having nursed two babies, my girls are a little different. I was eager to check my size. Lucky for me, I have been wearing the right size! That was good news. After getting a new bra in my now confirmed size I was able to gift another woman with a new bra. There was an area set up for me to leave a note to the woman who would receive this brand new bra from Vanity Fair. This woman who would be starting her life over with Dress For Success. I left her a note of encouragement and with a satin ribbon, tied it on to the strap. That put a smile on my face. I love what this campaign is all about. Supporting another woman is always worth the effort. At some point, we all need a little lift! I was honored to be a part of someone’s new beginning.
The #LiftTour is still on the move. If you are in the Los Angeles area you can find the tour making it’s next stop today at 4:30 at Sears n Northridge. The tour will continue to various states through the end of October. Check here for locations.
Had you heard about this campaign?